Off The Shelf: One Door

Off the Shelf is a new video series showcasing revolutionary retailers in the digital age, presented by One Door – the leading provider of cloud-based visual merchandising software. The series, hosted by retail veteran Andrew Smith is set inside SHOWFIELDS, a brand new retail experience in SoHo NYC, dubbed “the most interesting store in the world”.

I worked with the director and producers to create the branding of the series and consulted on-set to create individual title cards for each featured retailer. Check out the series below, or over at


Branding Art Director, Designer, Animator.